In October 2008 the
exhibition “Solar Power International 08“ took place in .
The largest show for solar power in
hosted all well-known market players, both national and international
organizations. For VEND consulting the expert team for renewable energies
visited the exhibition to further expand their market knowledge in the area of
solar energy, to increase the existing specialists network and to acquire
participants for the ongoing market survey on the American solar market.
could be generated from personal discussions and specific expert interviews,
carried out at the exhibition. Some of the findings generated by the VEND
1. The majority of exhibition visitors
agreed, that the
solar market has a large growth potential, which could even be accelerated by a
possible change of US political direction.
2. According to the findings at the
earlier this year, exhibitors of the “Solar Power International 08” reckon that
thin film modules will be subject to huge market growth in the upcoming years.
Nevertheless, this market area still requires detailed research regarding
market development and technology.
3. However, the forecasted decline in silicon
prices could have a negative impact on the success of thin film modules, as it
will lead to a shrinking cost advantage compared to the more efficient normal
rigid silicon modules.
4. Moreover, it was discovered, that risks
and possible mid- to long-term product problems facing the industry sector are
widely unknown. The long warranty periods (up to 25 years) for solar modules,
for instance, could lead to major financial and corporate image problems due to
the lack of long term experiences.
These, as well as
further topics are currently investigated in the above mentioned market survey.
For the results of the study and additional information regarding the area of
solar power, please do not hesitate to contact Madlen Schwing or Frank